Australia has 10 Free Trade Agreements – most recently with China, Korea and Japan – and a newly signed Trans-Pacific Partnership agreement. As a consequence, Australian agriculture enjoys improved market access and increasing demand for its products, but also heightened competition – particularly from emerging international markets.
Most notable for Australia is Asia, where growing populations and rising middle classes present major markets for Australian agricultural exports.
ABARES Agricultural Commodity Statistics (2014) show that in 2013-2014, of a total export value of AUD$41 billion, China was Australia’s single most important market (22 per cent), followed by Japan (9.4 per cent), Indonesia (7.3 per cent), Korea (5.8 per cent), Malaysia (3 per cent) and Singapore (2.8 per cent).
RDCs enhance market access and capitalise on innovation through engagement with global partners and the marketing of Australian research developments.
RDCs also provide vital market intelligence and insights key to negotiations and ongoing relationships, and have supported the delivery of favourable FTAs for Australian agriculture.
RDCs maintain access to global partners and market intelligence and contribute to market access by:
- Supporting the Australian agriculture product pipeline with marketing that educates international markets about the quality and value of Australian products, the origins of Australian food and fibre, and the sustainability of production systems and resources
- Supporting Government and other partners in international negotiations
- Helping to ensure Australian food and fibre products are developed, promoted and distributed to appeal to international preference and taste, building brand equity with access to premium markets and pricing
Australia’s unique RDC model links science with primary producers, government and supply chains across global markets for food and fibre.